Secure Sockets Layer (SSL) is a web protocol for securing data transfer and communication. The protocol encrypts all information requested from the server and vice-versa, thus preventing third-parties from accessing it.

Here are the main benefits of enabling SSL protocol on your website:

• Improves website security — SSL encrypts sensitive information. It ensures secure data transfer and connection.
• Increases credibility — enabling SSL protocol shows your commitment to protecting visitor data, securing online payments, and complying with GDPR.
• Improves SEO ranking — popular search engines like Google prioritize HTTPS-enabled sites in their Search Engine Result Pages (SERP).

To enable SSL on your website, you need to obtain an SSL certificate from a certificate authority (CA) first. Most hosting providers offer great SSL deals that are not only affordable but also easy to install.

Not to worry — if you’re on a tight budget, there are several non-profit certificate authorities like Let’s Encrypt that distribute SSL certificates for free.

However, please note that free SSL certificates generated by Let’s Encrypt are only valid for 90 days. Therefore, you need to renew it periodically to maintain their benefits.

Conclusion

The SSL protocol has gradually become a mandatory security protocol for all websites. If you don’t have a budget to purchase an SSL certificate, not to worry. You can install Let’s Encrypt free SSL certificate and still get all the SSL’s benefits.