Google Analytics is a free web analytics service which tracks your website data and provides various stats and reports.
Google Analytics collects a wide range of useful information including:
By collecting this information, you can base any decisions about updating or improving your website on real data. This gives you the best chance to increase your traffic and engagement, and therefore to maximise your WordPress website’s success.
Whether you’re a WordPress beginner or just like to keep things as simple and straightforward as possible, adding Google Analytics with a plugin is a great option.
With a Google Analytics plugin, you can also rest assured that your WordPress website data is always being collected, even if you change your design or theme.
Used by more than a million WordPress sites, MonsterInsights is the most popular Google Analytics plugin. The basic version is free, but you may want to add paid features such as tracking e-commerce sales.
Before installing MonsterInsights, make sure to back-up your site – just in case anything goes wrong! We explain how to back-up on WordPress in our Ultimate WordPress Optimisation Guide.
Once MonsterInsights has been added to your site, you’ll find ‘Insights’ appears in your WordPress dashboard menu. Click on this to start the setup wizard and connect MonsterInsights with your Google Analytics account. You’ll also need to select your preferred settings – the default option is suitable for most websites.
It’s that simple – Google Analytics is now installed on your WordPress site! You can visit Insights > Reports in your WordPress back-end at any time to see and analyse your data.
Business Process Automation: Enhancing Efficiency and Reducing Costs In today’s digital age, businesses are facing increasing pressure to improve operational efficiency and reduce costs. A
Los Beneficios del Marketing de Contenidos para Tu Negocio El marketing de contenidos se ha convertido en una estrategia fundamental para las empresas que buscan
La importancia de tener un sitio web compatible con dispositivos móviles En la era digital actual, el acceso a Internet a través de dispositivos móviles
5 consejos de Gotta Web Design LLC para crear una presencia en línea exitosa para tu negocio En el mundo digital actual, establecer una presencia
Por qué Gotta Web Design LLC es tu aliado para alcanzar tus objetivos en línea En el mundo empresarial actual, contar con una presencia en
How to Achieve a Successful Digital Presence for Your Business? In today’s digital age, establishing a strong online presence is crucial for the success of
Best Practices For UX/UI Design In Website Development The UX/UI design can be considered the critical element for website development. UX/UI design is essential for
Common Mistakes To Avoid In Website Development Did you know that 75% of website credibility comes from the website design itself? In today’s digital age,
The Importance Of Responsive Design In Website Development With the increase in the use of smartphones and tablets, responsive web design has become essential to
The Pros And Cons Of Custom Website Development Vs. Website Templates Do you know that according to Forbes, a website can significantly improve the credibility
Be on Your Way to Building A Credible Portfolio In today’s digital marketing age, with many options to choose from, clients generally tend to make
Tips For Climbing Up The Ladder Of Internet Marketing Through Personal Branding Did you know in 2021, the global influencer market was estimated to be
Essential Ad & SEO Lingo Every Website Owner Should Know Ad and SEO lingo is a set of technical terms used to define, optimize, and
Tips For a Faster Website To increase the engagement rate on your profile and reduce the bounce rate, the website must load quickly. It increases
How To Design The Perfect Homepage For Your E-Commerce Store Do you want to make an impactful first impression on your customers and draw them
Why is SEO Crucial for Your Website? SEO, or Search Engine Optimization, is a digital marketing tool that is commonly being used by businesses these
The Importance of An Effective Website With the advent of technology in today’s era, you must work thoroughly on your website design, as it can
How Your Website And Mobile Load Speed Affect Ranking On Google If your digital marketing efforts aren’t taking flight and your website is still behind
How to add Google Analytics to WordPress Google Analytics is a free web analytics service which tracks your website data and provides various stats and
Reasons to Install SSL Certificate Secure Sockets Layer (SSL) is a web protocol for securing data transfer and communication. The protocol encrypts all information requested from